Entrepreneurship and Small Business Management by Steve Mariotti, Caroline Glackin

$12.99

  • Publisher  :  Pearson
  • Publication date  :  May 14, 2014
  • Edition  :  2nd
  • Language  :  English
  • Print length  :  720 pages
  • ISBN-10  :  0133767183
  • ISBN-13  :  978-0133767186

Availability: 23 in stock

SKU: 978-0133767186 Category:

Written by award-winning experts, Steve Mariotti and Caroline Glackin, Entrepreneurship and Small Business Management presents complex economic, financial and business concepts in a manner easily understood by a variety of students.

Based on a proven curriculum from the Network for Teaching Entrepreneurship (NFTE), it is organized to follow the life-cycle of an entrepreneurial venture–from concept through implementation to harvesting or replication. Filled with examples from a broad range of industries, it moves further into the entrepreneurial process–discussing the business plan and also the unique aspects of managing and growing entrepreneurial ventures and small businesses.

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